Deal boardBlack Friday week
Black Friday 2026: every perfume sale, one board.
Black Friday is Friday, November 27, 2026, and Cyber Monday is Monday, November 30. 2 US fragrance sales we track fall in that week: Sephora Cyber Week (expected November 23 to December 3, early access from November 21) and Ulta Beauty Black Friday (expected November 22 to November 29). Amazon, FragranceX, Macy's, Ulta Beauty and Walmart have not given 2026 dates; last year their sales ran in the same week. Dates we cannot source are not listed.
Nov 23 to Nov 30, 2026Monday of Thanksgiving week through Cyber Monday
- Nov 27
- Black Friday
- Nov 30
- Cyber Monday
- 2
- Sales dated
- 12
- Days to go
The sales
Every store, dated or not
Dated sales first, with how sure the dates are. Stores that have not given 2026 dates show last year's, labeled. Each links to its source; nothing here is a verdict until a store's own feed prices arrive.
ExpectedSephoraAuthorized
Sephora Cyber WeekSource: RetailMeNot projection, via MSN, checked Sep 27, 2026
Expected Nov 21, 2026 to Dec 3, 2026
30 to 50% off selected brands
Dates are a projection. The early-access tier is shown at the lowest quoted depth, 30%.
On a $150 list price$105.0030% off for Early access; list-price math, not a verdict
Remind meExpectedUlta BeautyAuthorized
Ulta Beauty Black FridaySource: Krazy Coupon Lady projection (Ulta's 2026 sale schedule), checked Oct 17, 2026
Expected Nov 22, 2026 to Nov 29, 2026
40 to 80% off across the store, fragrance included; up to 50% off fragrance in 2025
Dates are a prediction by Krazy Coupon Lady, not announced by Ulta. Ulta's Black Friday usually starts the Sunday before Black Friday; in 2025 it ran November 23 to 29.
No tier percentage published.
Remind meLast year's datesAmazonMarketplace
Amazon Black Friday Week and Cyber MondaySource: Amazon's own newsroom (2025 dates), checked Oct 3, 2026
2026 dates not announced. Last year: Nov 20, 2025 to Dec 1, 2025
Up to 50% off select luxury fragrance in 2025
No math until this year's discount is published.
Last year's datesMacy'sAuthorized
Macy's Black Friday WeekSource: Macy's 2025 press release (Business Wire), via Yahoo Finance, checked Oct 3, 2026
2026 dates not announced. Last year: Nov 23, 2025 to Nov 30, 2025
30 to 50% off select beauty and fragrance in 2025
No math until this year's discount is published.
Last year's datesFragranceXDiscounter
FragranceX Black FridaySource: Blacker Friday's FragranceX page (2025 start date; not a page from FragranceX), checked Oct 3, 2026
2026 dates not announced. Last year: from Nov 25, 2025
Up to 80% off select fragrances in 2025
Last year's end date was not published.
No math until this year's discount is published.
Last year's datesWalmartMarketplace
Walmart Black Friday DealsSource: Walmart's own newsroom (2025 dates, its second Black Friday event), checked Oct 3, 2026
2026 dates not announced. Last year: Nov 25, 2025 to Nov 30, 2025
Up to 60% off top brands in 2025, not fragrance-specific
Walmart.com mixes marketplace sellers with Walmart's own stock; check who sells the bottle.
No math until this year's discount is published.
Last year's datesMacy'sAuthorized
Macy's Cyber MondaySource: Macy's 2025 press release (Business Wire), via Yahoo Finance, checked Oct 3, 2026
2026 dates not announced. Last year: Nov 30, 2025 to Dec 1, 2025
Not stated for fragrance in 2025
No math until this year's discount is published.
Last year's datesUlta BeautyAuthorized
Ulta Beauty Cyber MondaySource: Blacker Friday's Ulta page (2025 dates; not a page from Ulta), checked Oct 3, 2026
2026 dates not announced. Last year: Nov 30, 2025 to Dec 2, 2025
Online only in 2025
No math until this year's discount is published.
Authorized stores buy from the brand or its distributor. Discounters sell below list without that claim. Marketplaces mix sellers; check who sells the bottle.
By tier, on list price
What the discount comes to
Tier math only, not a verdict: a tier discount comes off the store's own price, usually the brand's list price. The example uses a $150 bottle. Expected dates are not confirmed.
Sephora Cyber Week
| Tier | Off | From | On $150 |
|---|---|---|---|
| Early access | 30% | Nov 21 | $105 |
The short answer
Is Black Friday a good time to buy perfume?
Only if the sale price beats what the same bottle already costs at other US stores. A percentage off the list price at an authorized store can still cost more than a discounter's everyday price. EauIndex judges a sale price against the bottle's own 90-day US price once the store's own product feed is connected; until then, compare the sale price with other stores, not with the list price.
The full answer, with the table →Authorized or discounter
Who is selling
Authorized
- Buys from the brand or its official distributor
- Full retail price, sometimes less in store-wide sales
- Brand gifts with purchase and warranties apply
- Examples: Sephora, Ulta Beauty, Nordstrom, Macy's
Discounter
- Sells below the brand's list price and does not claim to be an authorized retailer
- Usually 20 to 45% below list
- Brand gifts and warranties may not apply; batch codes can be older
- Each store's own statement about its sourcing is quoted on its page
The method
How we'll judge a sale price
The four answers each sale's own board gives once that store's feed prices arrive, printed here before any price.
- Real deal
- At or within 2% of the bottle's lowest US price in the 90 days before the sale, and no other tracked store cheaper that day.
- Typical
- Below its usual price, but not near its pre-sale low. Fine to buy, not worth rushing for.
- Not a deal
- Within 2% of its usual price or above it, or another store already sells it for less, whatever the percentage off says.
- No verdict
- Fewer than 30 days of prices before the sale. We say so rather than guess.
Questions and answers
When is Black Friday 2026?
Black Friday is Friday, November 27, 2026, the day after Thanksgiving (Thursday, November 26). Cyber Monday is Monday, November 30.
Which perfume stores have Black Friday sales in 2026?
2 US fragrance sales we track fall in that week: Sephora Cyber Week (expected November 23 to December 3, early access from November 21) and Ulta Beauty Black Friday (expected November 22 to November 29). Amazon, FragranceX, Macy's, Ulta Beauty and Walmart have not given 2026 dates; last year their sales ran in the same week. Dates we cannot source are not listed.
Is Black Friday a good time to buy perfume?
Only if the sale price beats what the same bottle already costs at other US stores. A percentage off the list price at an authorized store can still cost more than a discounter's everyday price. EauIndex judges a sale price against the bottle's own 90-day US price once the store's own product feed is connected; until then, compare the sale price with other stores, not with the list price.
What do authorized and discounter mean?
An authorized store buys from the brand or its official distributor; brand gifts with purchase and warranties apply. A discounter sells below the brand's list price and does not claim to be an authorized retailer. Both sell genuine stock; each store's own statement is on its page here.
Can I get a reminder before a sale starts?
Yes. Each sale's own page takes an email and sends one reminder two days before its first discount, and nothing else.